Casino Game Developers in the UK Gambling Market
The UK gambling market has seen significant growth in recent years, with an increasing number of people turning to online casinos for entertainment and potential winnings. Behind every successful online casino lies a team of skilled and innovative casino game developers. In this article, we will explore the world of casino game developers in the UK gambling market, their role in the industry, and some of the top developers leading the way.
The Role of Casino Game Developers in the UK Gambling Market
Casino game developers play a crucial role in the UK gambling market. They are responsible for creating and designing innovative and entertaining games that attract players and keep them coming back for more. Developers need to consider a range of factors when designing games, such as game mechanics, graphics, sound, and user experience.
Additionally, casino game developers need to comply with the regulations set out by the UK Gambling Commission. They must ensure that their games are fair, and secure, and not designed to deceive players in any way. Developers also need to be mindful of responsible gambling and ensure that their games do not encourage excessive gambling or have any negative impact on players’ mental health.
How to choose the right online casino game for your gaming needs?
When it comes to choosing the right online casino game for your gaming needs, there are several factors to consider. Here are some tips to help you make the best choice.
Determine your preferences
Start by considering what type of games you enjoy playing. Do you prefer classic table games like blackjack and roulette, or are you more interested in slots and video poker?
Look for reputable casinos
Before you start playing any casino game, make sure you are playing at a reputable and trustworthy casino. Research the casino's reputation and read reviews from other players.
Check the game's odds
Different casino games have different odds, so it's important to check the odds of the games you're interested in playing. This will help you choose games that offer the best chances of winning.
Consider the game's complexity
Some casino games are more complex than others, so consider your skill level when choosing a game. If you're a beginner, you may want to start with simpler games before moving on to more advanced ones.
Set a budget
It's important to set a budget before you start playing any casino game. This will help you avoid overspending and keep your gaming experience enjoyable.
Take advantage of bonuses
Many online casinos offer bonuses and promotions to attract new players. Take advantage of these offers to maximize your gaming experience and increase your chances of winning.
Popular Casino Game Developers in the UK
The UK is home to some of the world’s top casino game developers, each with its unique approach to game design and development. Here are some of the most popular casino game developers in the UK:
Founded in 1994, Microgaming is one of the oldest and most respected casino game developers in the industry. They have developed over 800 casino games, including popular titles such as Mega Moolah and Immortal Romance.
Playtech is another giant in the casino game development industry. Founded in 1999, Playtech has developed over 700 games, including popular titles such as Age of the Gods and Buffalo Blitz.
NetEnt is known for its innovative and visually stunning games. Founded in 1996, NetEnt has developed some of the most popular casino games, including Gonzo’s Quest and Starburst.
Evolution Gaming specializes in developing live casino games. Founded in 2006, Evolution Gaming has won numerous awards for its innovative approach to live casino games, such as Lightning Roulette and Monopoly Live.
Yggdrasil Gaming is a relatively new player in the casino game development industry, having been founded in 2013. However, they have quickly made a name for themselves with their unique and visually stunning games, such as Vikings Go Berzerk and Joker Millions.
- Red Tiger
Red Tiger Gaming is another up-and-coming casino game developer, having been founded in 2014. They have quickly gained a reputation for developing innovative and entertaining games, such as Dragon’s Fire and Pirates’ Plenty.
- Blueprint Gaming
Blueprint Gaming is known for its creative and exciting games, such as Fishin’ Frenzy and Genie Jackpots. They have been developing games since 2008 and have won multiple awards for their innovative approach to game design.
- Pragmatic Play
Pragmatic Play has quickly risen to become one of the top casino game developers in the industry. They have developed over 200 games, including popular titles such as Wolf Gold and Great Rhino.
Quickspin is a Swedish-based casino game developer known for its high-quality games, such as Big Bad Wolf and Sticky Bandits. They have won numerous awards for their innovative approach to game design.
- Play’n GO
Play’n GO is a Danish-based casino game developer known for its visually stunning and innovative games, such as Book of Dead and Reactoonz.
What is a casino game provider?
If you have played at online casinos, you know that there are plenty of different games available, such as roulette, blackjack, slots, scratch cards, and bingo. Being a casino game provider simply means that you are a company that develops and produces these games. These games are then distributed to different casinos that allow you and other players to play them.
Laws and restrictions on software providers
When it comes to your safety online, especially in online casinos, you should first make sure that the casino you want to play at has a UK gaming license. By choosing a licensed casino, you can feel secure that the game manufacturers available at the casino are also reviewed, approved, and licensed.
Of course, there is a big responsibility on the game manufacturers themselves. For example, they need to ensure that the games are secure and that they eliminate the risk of players’ personal information being leaked. Nowadays, casino game manufacturers put a lot of effort into data security and secure gaming. Otherwise, their games would not be approved.
No one would want to play a game where the chance of winning is non-existent. A good casino game manufacturer naturally creates games where the player has a relatively good chance of winning but which also, in the long run, generates income for the casino.
These games need to be fair and safe and fortunately, there are several organizations that ensure that the games meet the requirements that must be met in order to be certified at all.
Some examples of organizations working on this include Gaming Laboratories International (GLI), eCOGRA, Technical Systems Testing (TST), NMi, SQS, BMM Testlabs, and Gaming Associates.
What is RTP?
You may have heard of RTP. “Return To Player” is stated as a percentage and is something that the game manufacturers themselves decide for their games. Based on millions of spins, this number gives us an indication of how much the player can expect to get back from the game, in the long run. The more you play, the closer your results should be to the RTP.
Best software providers of casino games on the UK market
Today, there are many different companies that develop online casino games and some of them have established themselves more firmly than others, while new game manufacturers are coming all the time.
Some of the most popular casino game manufacturers among Swedish players include NetEnt, Evolution, Microgaming, ELK Studios, Play’n Go, Pragmatic Play, Yggdrasil, and Quickspin. Expectations are often high for new games from these providers, while many of their pre-existing games remain popular long after their launch.
But what exactly makes these game manufacturers so popular among many casino players? Let’s take a closer look at it.
What makes a casino game provider good?
There are a few key factors that top-rated gaming providers have in common.
- Quality and quantity
A really great casino game manufacturer has a varied portfolio that covers many different themes. But – and it’s a big but – the quality remains, constant.
If you, as a game developer, want to continue to be at the top, you should also be innovative. In a market that is constantly evolving, it can for example be about creating a new exciting layout that no one has seen before or revolutionary features that players will love. A good example of this is the Megaways feature. Today, most game manufacturers use it, but it was Big Time Gaming that created it and introduced it to the market. The feature became a hit that quickly became a trend that is definitely here to stay.
- Mobile Optimization
This point is very obvious today as the majority prefer to play on their mobile phone in the first place. A really good game should be just as fun and beautiful to look at regardless of the device you play it in. And therefore, as a game manufacturer, you must of course make sure that the games fit into this format.
- Ease of use
In addition to entertaining functions and a nice design, the game also needs to be user-friendly. As a player, you naturally want it to be easy to get started and find the information you need in the game info.
- High RTP’s
The most popular game manufacturers also make sure to have favorable RTPs in their games because they know that this is something that many players ask for and look at when choosing games. And this is not very strange. A good RTP gives a player a feeling that the winning chances are all the better, and then of course it also becomes more fun to play.
The most innovative casino game providers
Big Time Gaming, as we have already mentioned, is a game manufacturer that is known for its attractive slots with excellent winning chances. The stylish design and interesting features of the games have made Big Time Gaming one of the most sought-after game providers on the market right now.
Their portfolio may not be as large as that of some other game developers, but with that said, there are after all many popular Swedish online casinos that have got the hang of Big Time Gaming. Therefore, today it is possible to find their games at a number of different casinos.
Other big names among casino game manufacturers who are known for their innovation are:
Evolution is today the market leader when it comes to living casino games. With the game shows Lightning Roulette, Monopoly Live, Dream Catcher, and Crazy Time, Evolution has revolutionized the live section in recent years and once again showed why they are leaders in their genre.
NetEnt has long been ranked number one when it comes to innovation in the online gaming industry. Among other things, they were pioneers with their game Gonzo’s Quest where they introduced falling symbols for the first time (a concept that many have since adopted), and with the game Twin Spin where linked wheels were a novelty that no one had seen before.
Award-winning game providers
When we talk about game developers, it is impossible not to mention NetEnt and all the prizes and awards the company has received over the years. That it is one of the best game manufacturers today in casinos online is no secret or surprise! NetEnt is basically a Swedish gaming company that today is a gigantic, international company with offices and employees worldwide. Among their most famous game titles, we find Starburst, Aloha Cluster Pays, Mega Fortune, and Dead or Alive 2 – games that today can be found at the vast majority but also the best online casinos. Over the years, NetEnt has won award after award at various gaming galas all over the world. Among other things, NetEnt has won the titles Slots Provider of the Year, Innovator of the Year, Innovation in Mobile, and Mobile Supplier of the Year – yes, the list can be made much longer than that. In addition to NetEnt, there are of course many other game manufacturers who have won great prizes.
IGT is one of them, a game developer that is continuously praised for both its online slots and its land-based gaming machines.
Microgaming is another large, well-known, and popular game manufacturer that we of course also have to mention in this context.
The company is one of the veterans in the market and they have received numerous awards over the years. Among their prized and best-known games we find, for example, Mega Moolah and Immortal Romance.
The most prolific game providers
If you’re primarily looking for great variety, look no further. Playtech is a game manufacturer that we have to highlight a little extra when we talk about great variety. Playtech has a huge range of slots but also table games and all the titles are timeless in such a way that they are still popular today – even the games that are a few years old. The game maker is perhaps best known for including superheroes in its games but also themes based on famous movies, such as King Kong and The Matrix for example. Some of the latest launches we’ve been able to see from Playtech are Rubik’s Cube, Adventures Beyond Wonderland, and Live Football Roulette. However, Playtech is not alone in having a really huge game portfolio, filled with interesting games.
Microgaming also has one of the largest selections on the market and thus also a large variety of games.
- Play’n Go
So does the Swedish game developer Play’n Go, with games such as Firefly Frenzy, 3 Hand Casino Hold’em, and Legacy of Dead – to name just a few.
Mobile-oriented game providers
- ELK Studios
If you prefer to play casino on your mobile or tablet, then ELK Studios is a game manufacturer that you should check out. They have become known for their visually stunning games that perform really well on mobile devices. If you want to play ELK’s games, such as perhaps Black River Gold, Blood Lust, and Ice Wolf, you may have to look a little more compared to Microgaming’s games, for example. ELK’s games must be really cruel, but unfortunately, their games are not available at all casinos. Of course, ELK is not alone in the trend of creating mobile-optimized casino games.
NetEnt has allowed most of their absolute best games to be included in their Touch series, which is specialized for mobile users.
Even Betsoft’s games look great on smaller screens.
The best slots providers
- Pragmatic Play
Who is the best at slots might be hard to pin down, as it depends on who you ask. But if you’re looking for the market’s best game maker when it comes to slots, we thought we had to go the extra mile for Pragmatic Play! Pragmatic Play is truly a game manufacturer that impresses time and time again, more and more often in recent years. Here we really have an exciting supplier that you cannot miss if you are looking for high-quality slots. This game maker creates slots with fascinating themes and with features that bring life and dynamism to the games. Today, you can find Pragmatic Play’s games at the vast majority of casinos on the Swedish market. Some of the most famous titles are Wolf Gold and The Dog House while Big Bass Bonanza, John Hunter and the Mayan Gold, and Spartan King are three new games for this year.
Here, the focus is on quality over quantity, and therefore the game library is not super large yet.
Here, as a player, you are offered a unique playing field more often than not, with small, clever visual elements that make Thunderkick’s games more realistic than many others on the market.
The best live casino games providers
There is no doubt that Evolution is the biggest name when it comes to this genre. In their delicious studios and authentic casino environments, the player can play on a variety of game tables, ranging from classic games such as Blackjack and Roulette to more innovative so-called game shows that have become popular in recent years. If your casino offers a live casino, there is a good chance that you will find games from Evolution there. In 2020, the company launched a series of novelties, including Live Craps, Mega Ball, and Crazy Time, where the latter two of our game shows. However, Evolution is not alone in developing and distributing live casino games.
NetEnt is also big in this genre with its unique touch on classics such as Baccarat, Blackjack, and Roulette.
Today, Playtech also has a relatively large range of live casino games. Everything from Dragon Tiger and Sic Bo to classics like Blackjack.
Other big names you should know
Of all the game providers we have gone through and mentioned so far, they have had in common that they are among the biggest and most well-known names on the market. But, of course, there are a whole host of more casino game developers that are fantastic even if they may not be as famous and big as NetEnt and co.
Below you’ll find a bunch of great game makers that are also worth mentioning:
Novomatic usually makes games that both look simple and are also easy to get started with. Book of Ra is the most famous slot that you will come across at both one and several casinos.
Barcrest is the company that started with land-based slots to now develops and creates games for the internet as well. Rainbow Riches is one of their most loved slots.
WMS has a strong reputation in the market as it pioneered modern online slots. You are sure to come across their game Raging Rhino, which quickly became a success.
NextGen usually brings in other game developers and licenses out many games, and therefore you may not see NextGen’s own name too often. But Medusa and Jackpot Jester are two titles that quickly became and are still very popular.
Bally is a large company that developed several slots with an Egyptian theme, but also the game developer that made a slot from the world’s most romantic movie: Titanic.
EGT began its journey in Bulgaria, but its games are now also represented internationally. Among their games, we find 100 Super Hot, 2 Dragons, and 40 Lucky Kings.
Aristocrat is mainly known for its land-based games but has also ventured into the online market. Queen of the Nile and Red Baron are two of their better-known titles.
- NYX Interactive
NYX Interactive is another major game developer that has its focus on slots. Their best games, according to many, are California Gold and Irish Eyes.
- Blueprint Gaming
Their range is varied and the games often catch one’s attention both in terms of appearance and functionality.
- Red Tiger
Last but certainly not least, we have Red Tiger Gaming, which has grown to such an extent in recent years. Today, we can probably claim that the game developer is one of the biggest and most popular names in the Swedish market. You can clearly call Red Tiger Gaming an upstart whose journey has probably only just begun. Popular games from Red Tiger Gaming include Aztec Spins, Ra’s Legend, and Dragon’s Luck.
Final thoughts on software providers in the UK gambling market
In a market where there are thousands of games, it can be good to keep track of who it is that actually produces the games and which of all these companies you should know and have a little extra control over. With the help of this guide, we hope that you have now become a little wiser about everything to do with game makers.
Of course, not all of them will appeal to you, but some or a few companies are guaranteed to. Once you have found a casino game provider that seems interesting, you can then read the slot reviews and test play the games for free if you want. We hope you find what you are looking for and we wish you the best of luck with your games!